Welcome to Your Email Fundraising Resources!
Unlock the full potential of your nonprofits email fundraising campaigns with our comprehensive materials designed to drive crypto, stock, and DAF donations. Announce to the world that you accept these innovative giving options and watch your fundraising from email donor communications soar. Inside, you’ll find everything you need to create compelling email communications that captivate your donors and inspire them to give.
Take action today and elevate your fundraising game with resources that will set your organization apart!
What is Email Fundraising?
Email fundraising leverages targeted campaigns to connect with both current and prospective donors, effectively communicating your nonprofit’s mission and goals. By crafting compelling, personalized emails, you can build strong donor relationships, raise funds, and spread awareness. This powerful digital tool enhances engagement, allowing you to effectively convey your cause and drive support.
Key components of an effective email campaign include:
-
Donor Segmentation
-
Compelling Subject Lines
-
Clear & Persuasive Email Campaigns
-
Effective Call-to-Actions
-
Mission & Impact
-
Design
🔑 Discover How to Craft High-Converting Email Campaigns: Strategies for Crypto, Stock, and DAF Donations – Download
Sample Language Templates
# 1 - Crypto Announcement
- P.S. We’re excited to announce that you can now support [Nonprofit Name] with cryptocurrency donations! This new option makes it easier for you to contribute in a way that’s convenient and innovative. Make a gift today [Insert donation page URL]!
# 2 - End of Year Focus
- P.S. As the year comes to a close, consider using cryptocurrency to support [nonprofit]. It’s a fantastic way to contribute and help us finish the year strong! Help us make a difference [Insert donation page URL].
# 3- Tax Advantages
- [Nonprofit Name] now accepts crypto, stock, and donor-advised funds (DAFs) donations 🚀. These new ways to give offer exciting tax benefits while helping us continue our critical work. Donate today [Insert donation page URL]!
🔑 Effective Email Campaigns: Informing Donors About Crypto, Stock, and DAF Contributions – Check out this Knowledge Base article for full email templates and more!
Customizable Visual Assets
Email design is just as important as the content itself. A well-crafted email layout not only grabs attention but also enhances the readability of your message, making it easier for your donors to engage with your content. To help you make the most of your email campaigns, we’ve created customizable assets to help you showcase new giving options in your emails.
Download and customize your Canva assets from the 2024 End of Year Toolkit here.
Visuals include:
- Email Header
- Email Banner
- Email Footer
- Icons
- Giving Flows