Adding Crypto, Stock, and DAF Giving to Direct Mail

Email marketing is a powerful tool for nonprofits looking to diversify their fundraising strategies and tap into the growing revenue streams of crypto, stock, and donor-advised fund (DAF) donations. This guide will provide best practices for email fundraising, as well as sample templates that your team can implement today.

What You'll Learn in This Lesson: How to streamline your non-cash asset donation pages to ensure user-friendliness and efficiency, simplifying the donation flow to enhance donor engagement Content marketing strategies - like impactful blog posts - to communicate the ease and benefits of donating various assets.

In order to maximize all donation opportunities for non cash assets you want to make the process as simple as possible in the least amount of steps. This means you need clear menus that are easy to navigate and direct the donor exactly where they need to go, every single time.