We've created this guide to help you choose the most effective approach for your donation pages. You have two options to consider.
Choose the Right Approach for Your Donation Pages:
Option 1: Single Asset Donation Form (TGB Recommended)
Single Asset Donation Form - Based on our expertise, we recommend opting for single asset donation forms. This approach offers higher visibility and traffic through SEO-optimized pages, providing enhanced donor engagement and clarity on donation options.
- Benefits:
- Higher visibility and traffic through SEO-optimized pages
- Enhanced donor engagement and clarity on donation options
- Requirements:
- Individual donation pages for each asset type
- Note: Don’t worry about creating content - TGB will provide the language for each donation page, so no guesswork is involved. See below:
SEO Friendly Crypto Giving Page
SEO Friendly Stock Giving Page
Option 2: All-In-One Donation Form
- Benefits
- Reduced administrative effort for your team
- Requirements:
- 1 donation page for all options
- Note: Don’t worry about creating content - TGB will provide the language for each donation page, so no guesswork is involved.
SEO Friendly All In One Giving Page
Decision Factors
Consider the following questions to help you decide:
- SEO Optimization: Do you want to prioritize SEO optimization and increased visibility for each asset type?
- Donor Experience: Is providing a clear and distinct giving experience for each asset type important?
- Administrative Effort: Are you willing to invest time in creating individual donation pages for each asset type?
By considering these factors, you’ll be able to choose the activation path that best suits your organization’s needs and goals.
Next Steps: Once you’ve decided on your activation path, jump to Step 2 - Obtain Your Donation Form Codes.